Prudential beats Amundi in Thai asset manager auction
Banks in Southeast Asia are selling their asset management arms as risk management costs rise and clients seek more adventurous products, drawing interest from Western insurers.
![Prudential beats Amundi in Thai asset manager auction](https://cdn.i.haymarketmedia.asia/?n=asian-investor%2Fcontent%2FPrudential%20sign%20crop.jpg&c=1&h=677&q=100&v=20253407&w=1204)
Prudential has gained a foothold in Thailand’s mutual fund market by acquiring 65% of TMB Asset Management from TMB Bank, beating off fierce competition from international rivals for a rare, sizeable business in a growing market.
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