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Bain Capital takes Gangnam style to China

Jonathan Zhu of Bain Capital explains how the private equity firm plans to take South Korean botox firm Hugel and inject it into a larger market, China, where medical beauty is booming.
Bain Capital takes Gangnam style to China

The “Korean wave” of cultural influence, or hallyu in Korean, is taking Asia by storm. In China alone, Korean K-drama actors like Song Joong-ki and YoonA and members of Korean boy bands like EXO are A-list celebrities.

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