The future face(book) of banking

Facebook plans to work with Commonwealth Bank of Australia (CBA) in an online banking service offers food for thought for wealth managers as they develop their social media strategies. Via its new app, CBA wants to enable its customers to send money directly to friends and contacts using the social networking site. This may seem a far cry from wealth management, but it’s a notable initiative as it presents an interesting solution to a tricky problem: how to build an online clien…